{"id":9369,"date":"2021-10-26T11:01:48","date_gmt":"2021-10-26T09:01:48","guid":{"rendered":"https:\/\/xilam.com\/?p=9369"},"modified":"2021-10-26T11:01:49","modified_gmt":"2021-10-26T09:01:49","slug":"oggyoggy-simba-dickie-group-master-toy-partnership-2","status":"publish","type":"post","link":"https:\/\/xilam.com\/en\/2021\/10\/26\/oggyoggy-simba-dickie-group-master-toy-partnership-2\/","title":{"rendered":"Xilam Animation Secures Master Toy Partnership with Simba Dickie Group for Oggy Oggy"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><em>Toy range based on new preschool property launching in Europe from Autumn\/Winter 2022<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Academy Award\u00ae-nominated French animation studio Xilam Animation has signed Simba Dickie Group as the master global toy partner for its colourful new preschool property, <em><a href=\"https:\/\/xilam.com\/en\/media\/oggyoggy\/\" data-type=\"URL\" data-id=\"https:\/\/xilam.com\/en\/media\/oggyoggy\/\" target=\"_blank\" rel=\"noreferrer noopener\">Oggy Oggy<\/a><\/em>. Set to debut in Autumn\/Winter 2022, the range will target kids aged 3-6 years and span plush, figurines, playsets and accessories, vehicles, collectibles and sand buckets. The collection will initially be available in France, Italy, Germany and the UK, before being extended into Poland and Spain for Spring 2023 and then into additional territories.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Created by Xilam Animation\u2019s Jean Cayrol and C\u00e9dric Guarneri, <em>Oggy Oggy<\/em> (156 x 7\u2019) is a playful new CG preschool spin-off to Xilam\u2019s iconic <em>Oggy and the Cockroaches<\/em> franchise. The non-dialogue CG animation sees a young Oggy freed from the ceaseless tyranny of the cockroaches and living in a fantasy world inhabited by a vibrant community of cats. The first season debuted globally on Netflix in August 2021 and from September 2022, the series\u2019 presence will extend with launches on an expanding line-up of broadcasters, which currently includes Super RTL (Germany), Discovery (Italy) and France T\u00e9l\u00e9visions (France). <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Capucine Humblot, Head of Licensing and Merchandising at Xilam Animation, said<em>: <\/em>\u201cThe magic of the <em>Oggy Oggy<\/em> series comes from its toyetic nature and the playful promise we make to audiences that the heroes they enjoy on screen will look exactly the same as the merchandise they\u2019ll soon be able to play with. With Simba Dickie Group, we\u2019ve found the ideal partner to capture the charming world of <em>Oggy Oggy<\/em> and know that their vast expertise, innovative approach and high-quality products will result in a toy offering that stimulates young imaginations and creativity, as well as giving fans a chance to recreate their favourite stories at home.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Werner Lenzer, Licensing and Strategic Development Manager at Simba Dickie Group, added: \u201c<em>Oggy Oggy<\/em> is an outstanding new preschool property which fascinated us from Xilam\u2019s very first presentation. The colourful design, storytelling full of humour and positivity makes <em>Oggy Oggy<\/em> so special and we know kids all over the world will love it. The team at Simba Toys is looking forward to developing a toy line for <em>Oggy Ogg<\/em>y which will bring all the fun of the series into children\u2019s rooms.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Building on the Simba Dickie Group toy range, Xilam is assembling a cross-category merchandise offering for <em>Oggy Oggy<\/em> with a focus on games, publishing, gifting and apparel among others.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Toy range based on new preschool property launching in Europe from Autumn\/Winter 2022 Academy Award\u00ae-nominated French animation studio Xilam Animation has signed Simba Dickie Group as the master global toy&hellip;<\/p>\n","protected":false},"author":19727,"featured_media":9546,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[],"tags":[],"class_list":["post-9369","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","description-off"],"acf":[],"_links":{"self":[{"href":"https:\/\/xilam.com\/en\/wp-json\/wp\/v2\/posts\/9369","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/xilam.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/xilam.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/xilam.com\/en\/wp-json\/wp\/v2\/users\/19727"}],"replies":[{"embeddable":true,"href":"https:\/\/xilam.com\/en\/wp-json\/wp\/v2\/comments?post=9369"}],"version-history":[{"count":2,"href":"https:\/\/xilam.com\/en\/wp-json\/wp\/v2\/posts\/9369\/revisions"}],"predecessor-version":[{"id":9545,"href":"https:\/\/xilam.com\/en\/wp-json\/wp\/v2\/posts\/9369\/revisions\/9545"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/xilam.com\/en\/wp-json\/wp\/v2\/media\/9546"}],"wp:attachment":[{"href":"https:\/\/xilam.com\/en\/wp-json\/wp\/v2\/media?parent=9369"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/xilam.com\/en\/wp-json\/wp\/v2\/categories?post=9369"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/xilam.com\/en\/wp-json\/wp\/v2\/tags?post=9369"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}