Xilam’s project awarded at “La Grande Fabrique de l’Image”
Xilam Animation, Academy Award®-nominated French animation studio, is pleased to announce that its Métamorphose 2030 project has been one of the awarded projects at “La Grande Fabrique de l’Image” of France 2030.
On the occasion of the Festival de Cannes, Rima Abdul Malak, French Minister of Culture, Bruno Bonnell, General Secretary for Investment, in charge of France 2030, and Eric Lombard, Chief Executive Officer of the Caisse des Dépôts et Consignations, announced the 68 winners of the “La Grande Fabrique de l’Image” project competition as part of the France 2030 plan, bringing together the best in film studios, digital studios and creative talents. The €350 million program aims to re-establish France as a leader in cultural and creative content development.
The Métamorphose 2030 Xilam project is organized around 4 key axes:
- Establish a laboratory for visual and technical innovation that values the use of artificial intelligence tools in the creation and, most importantly, execution stages. The goal is to modernize the production pipeline, stimulate productivity gains and improve the tools available to creators, in order notably to extend the scope of creation to the teen-adult segment.
- Perpetuate and pass on creative greatness with Xilam Académie, an incubator for new talents, companionship development, and the support of young artists around new storytelling.
- Optimize infrastructures in an eco-responsible way to reduce the carbon footprint of information systems, data storage systems and property.
- Expand international footprint by establishing representative offices abroad, most notably in Los Angeles, pursuing an assetstrategy centred on proprietary productions, and capitalizing on the cultural and creative uniqueness of the Group’s talents.
Marc du Pontavice, Xilam Chief Executive Officer, declares: “We are proud that our Métamorphose 2030 project was one of the selected projects for this ambitious bidding competition. We built Xilam with the conviction that it was the higher quality of our production and diversity offering that would drive our growth and the international influence of our craft. The selection of our project reinforces our strategy and affirms our position as a leading player in the sector. By supporting the entire audiovisual industry, and especially graduate schools, La Grande Fabrique de l’Image will strengthen the French ecosystem and allow Xilam to pursue its growth trajectory, and structure its position as the European leader in the production of animation content.”
Find more information about the winning projects here: https://www.culture.gouv.fr/Presse/Communiques-de-presse/France-2030-La-ministre-de-la-Culture-annonce-les-68-projets-laureats-de-la-Grande-Fabrique-de-l-image